The Fitting Room Now Lives in Your Chat Window

ChatGPT now lets shoppers see clothing on themselves before they buy, and it gives them a place to keep the outfits they like best. We spend our days cataloging who wore what and when, so a personal archive of saved ensembles feels familiar to us, even in this new setting. Whether you're on a Palm Beach terrace or in a Beverly Hills dressing room, you can now ask a chatbot first how something will look on you. The three-way mirror isn't going anywhere, but it has company.

With reporting from WWD.